Good Talk by Julia Norberg

Good Talk by Julia Norberg

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Good Talk by Julia Norberg
Good Talk by Julia Norberg
The unsexy truth about Boring Girl Summer

The unsexy truth about Boring Girl Summer

We need to rewrite the rules of what a successful summer looks like

Julia Norberg
Jun 18, 2024
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Good Talk by Julia Norberg
Good Talk by Julia Norberg
The unsexy truth about Boring Girl Summer
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Would you say that summer is melancholic? For the longest time I didn’t really know what it meant, melancholy. I tried asking my parents even, to get a sense of the word. The way my nephew sometimes does when I talk in Swedish to him (he’s 2 and speaks Danish) - what does that mean?

If you google it you’ll read that melancholy is “a feeling of pensive sadness, typically with no obvious cause”. So I guess Lana beat me to it when she sang that she had the summertime sadness. Actually, I wouldn’t say I feel a sadness. But there is definitely a pensive something. Living in Sweden means there’s never a guarantee that summer will be endless days of sunshine, swimming and other outdoor activities. We are born with a sunflower’s urge to turn towards the sun so as soon as there’s a blue sky we feel a certain urgency to get outside. I’m not even exaggerating. More than once has a non-Swedish person asked me about why Swedes will stand lined up against a façade with their faces turned upwards towards the sun. We can’t help it.

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All of this results in a certain degree of stress around the concept of summer. We typically celebrate midsummer about a week after the summer holiday starts which is the official inauguration of Summer with a capital S. Relax! Sunbathe! Go swimming! Eat pickled herring! Bake rhubarb pie! Go biking! Make love! Pick strawberries! Enjoy! Hurry up! Don’t miss out!

The epitome of a perfect summer, no? (J.Crew 1998)

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